PBR has rapidly transformed one of the fastest-growing sports in America into a worldwide phenomenon. Capitalizing on the popularity of bull riding around the world, and the growing appeal of cowboy values, the PBR has attracted many homegrown and international athletes who aspire to compete in the world’s elite bull riding competition. Now that phenomenon has taken up residency in The Historic Stockyards of Fort Worth, Texas at the fabulous Cowtown Coliseum.